A number of companies are trying to feed off the corporate detritus left by the Entellium mess.
So far this week, I’ve seen two three press releases from companies looking to pick up Entellium’s customers following wire fraud charges last week for the Seattle company’s top two executives.
Here’s how one started from Vancouver, B.C.-based Maximizer Software:
Help is on the way for small and medium-sized businesses affected by Entellium’s recent news of corporate turmoil. Maximizer Software (CA:MAX: news, chart, profile) , a leading provider of simple, accessible customer relationship management (CRM) solutions, is offering Entellium customers 25 percent savings on its newly released Maximizer CRM 10.5 for businesses that may be concerned about the security of their customer data.
And here’s the other from Redwood City, Calif.-based EnterpriseWizard:
EnterpriseWizard Inc., the leading provider of adaptive, codeless CRM solutions for B2B organizations, today announced that it is offering Entellium customers a free upgrade to EnterpriseWizard CRM and transfer of their data.
And here’s another from Murray Hill, New Jersey-based iEnterprises which writes that it is “pleased to offer Entellium users an immediate and promotional upgrade to Empower CRM.”
That follows news last week that Salesboom.com also was targeting Entellium’s customer base.
– John Cook, johnharoldcook@gmail.com

6 responses so far ↓
1 Brian Edwards // Oct 16, 2008 at 1:16 pm
Company stability has been one of the questions about the on-demand model vs. on-premise software. In this case, it’s good to see the industry stepping up to make sure Entellium customers continue on smoothly.
2 Thug // Oct 16, 2008 at 7:00 pm
Well Maximizer is a server based application and I am not sure why these customers would care about Maximizer and other non transparent CRM providers.
After the Entellium debacle this is going to be a battle for marketshare that involves the following:
- MSCRM, Salesforce.com, Oracle on demand and Netsuite.
I think the phones are ringing at salesforce.com and MS CRM…..
3 Josh Whiting // Oct 17, 2008 at 9:41 am
I would agree with the point that Entellium customers would like like the Maximizer server based application. This is why I believe that MSCRM, Salesforce, Netsuite and Salesboom.com are in line to benefit the most. Of these 4 vendors Salesboom is the only one who has made an offer to Entellium customers.
4 Anonymous // Oct 19, 2008 at 8:51 am
Interesting conversation about Entellium’s lawyer on John’s Zillow post. Oops!!
5 greenberg // Oct 20, 2008 at 9:20 am
The Entellium customers believed in the on demand model that’s why I find it very diffecult to see think they would go with maximizer. Once a company uses software-as-a-service they will not go back to traditional solutions. Also it is hard to believe they will go with Salesforce.com or Netsuite, and paying 3X the cost of Entellium’s! The only 2 perfectly matched vendors are MS and Salesboom.com
6 Alan Smith // Oct 20, 2008 at 7:45 pm
I was surprised by the marketing campaigns myself and I’m the CEO of a competitor to them. I even got one from Salesforce siting the scandle.
Leave a Comment